As you may have already read I am part of the ViewPoints
A panel that will test consumer products, then weigh in on the pros and cons. In this unique partnership, their opinions will be shared with their own online audience as well as the audience on Viewpoints to amplify the information consumers are increasingly seeking about products new to market. Once the testing is complete, each blogger will donate the product she tested to a charity of her choice. Viewpoints.com
We just got a peak at a press release that Viewpoints will be releasing Monday morning and I was impressed with the findings of reviews of infant formula. I am a HUGE proponent of breast feeding. I breast fed all 3 of my children for as long as I could. This was the best option for my family but that being said we did use formula for my oldest for about a week. She was a bit jaundice and the doctors wanted us to supplement her with some formula. She kept falling asleep while nursing and wasn’t getting all that she was capable of nursing. So we were asked to give her an ounce or two after each feeding. After a week or so the jaundice went away and she was eating like a champ! Then again once she was a bit older we gave her a ‘milkshake’ of formula or breast milk with rice cereal as her bed time bottle to help her sleep through the night with a full belly.
I know that breast feeding is not always an option or even an attraction to everyone. Parents may feel that they need to spend big bucks to get the ‘best’ formula to feed their baby. According to the findings of the Viewpoints the penny pinching generic formula was actually BETTER than the brand name! Check it out!
Chicago – September 14, 2012– Parents want the best baby formula when deciding to bottle-feed their infants, and reviews on Viewpoints (www.viewpoints.com) show the most popular products are the least expensive. Baby formula sold under store brands at Target, Walmart and Costco consistently get the most positive reviews.
Viewpoints top-rated milk-based formula
Viewpoints ranks up & up infant formula with iron advantage the highest of cow’s milk formulas, with a rating of 94/100 based on the consumer sentiment of 107 reviewers. It’s sold exclusively at Target (40 oz./$21.99).
“He actually tolerated the Target brand better, a lot less spitting up. When I had my second child, this is the only brand that we bought.” –LeannLane
“Half the price of name brands, same quality!” –sjean78
The American Academy of Pediatrics reports 80% of formulas are cow’s milk-based, however the popularity of soy-based formula is on the rise.
The “up & up infant formula with iron advantage” sold at Target and “Parent’s Choice Soy-Based Infant Formula” sold at Walmart are among store brands that attract consistently positive reviews on Viewpoints.
Viewpoints top-rated soy-based formula
Parent’s Choice Soy-Based Infant Formula sold at Walmart earns a top score of 93/100 based on the sentiment of 41 reviewers (25.7 oz./$13.97).
“I have three children and have used the soy formula with all of them. Less gas, less spit up, less fussiness. I have tried other brands and all of them disagreed with my three babies.” –CoryBuser
“Within two weeks of starting the Parent’s Choice Soy based formula, he was sleeping through the night. He was crying about a quarter of the amount of time he’d previously fussed.” – JennySweets
“About a million people visit Viewpoints each month to research products of all kinds, from baby formula to dishwashers to mattresses,” says Viewpoints general managerDenise Chudy. “Consumers are passionate about making the right choice, and reviews are increasingly key to that purchase decision.”
Viewpoints (http://www.viewpoints.com) is a leading consumer reviews and product rankings website with the best home and kitchen appliances, electronics, health and beauty products, baby items and more. The site features 500,000+ unfiltered, authentic end-user reviews and generates an exclusive ranking of products to help consumers find the best value. Both reviews and rankings are available free of charge and without registration.
Contact: Carol Fowler 312-447-6112